Kenji Yoshida, who had quickly moved on to become the business expert among the three brothers, took the reins of Tatsunoko proper, which now became a headquarters for general management. Ippei Kuri, the one of the two who hadn’t quit illustration and manga altogether in 1965, became the president of subsidiary company Anime Friend, which would handle most of the on-site animation production. Tatsunoko’s new generationsĪfter Tatsuo Yoshida’s death, Tatsunoko’s operations and management were split between the two remaining Yoshida brothers. This article will follow those artists by retracing the situation inside and outside Tatsunoko just before and after Yoshida’s death: where they went, what they worked on, and whether or not they gave birth to a distinct “ex-Tatsunoko lineage”. Yoshida’s death only accelerated that process and confirmed, for many, that it was time to try their luck elsewhere. Even though it produced an increasing number of successes, creativity was declining and, slowly but surely, artists began to leave Tatsunoko. I explained that, from the moment Gatchaman ended in Fall 1974, the studio’s early golden age was over. I already provided some elements of an answer in the previous article of this series. Aside from the mark Yoshida left as a person, however, there remains a question: did his death really change anything for the studio as a whole? Because of Yoshida’s stature within the company – that of a kind, paternalistic and appreciated boss, but also the face and name of Tatsunoko – this was no doubt a traumatic event for many. Although his sickness was known among the studio’s top brass, few, if any, were aware of its seriousness, and nobody expected that their leader would be gone so soon. Tatsuo Yoshida’s death from liver cancer on September 5, 1977, is generally understood as a turning point in the history of studio Tatsunoko. This article is Part 7 in the History of Tatsunoko series.
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